The ultimate rags-to-riches story. Conor McGregor came from Crumlin Ireland, living off of welfare, to becoming the highest-paid UFC fighter in history and a two-division champion in the UFC. He has proven time and time again why people should not doubt him. Whether it's fighting for UFC championships, taking on the greatest boxer of the modern era, or running his own Whiskey brand, McGregor puts his heart and soul into it all.