What It's All About is the first major film to bring to life the heroic struggle of Washington State motorcycle clubs against the discrimination targeted against them by Washington State law enforcement and the media. Set in present day Washington State and raising questions about inclusion, American identity and equality before the law that are as important today as ever, What It's All About dramatically interweaves the story of its central characters - activists and lawyers, returning veterans and ordinary citizens within the broader history of the motorcycle clubs of Washington state during a time of extraordinary change.