After a remarkable and successful 30-year career in heavy metal and Italian-language world music, Montreal singer/songwriter Marco Calliari is ready to undertake his next creative challenge: writing and releasing music in French. Alongside a few of his peers - Paul Cargnello, Kathia Rock and Mamselle Ruiz - Calliari questions the Quebec music industry's practices and policies regarding language. Can songwriters from Quebec's cultural, linguistic and Aboriginal plurality carve out a place for themselves in the music industry of Quebec? Or is it time for industry leaders and decision makers to re-evaluate their priorities?