Jorge Luna was born into a family of artists in San Juan, Puerto Rico. His mother wrote children's stories and his father was a requinto and guitar player. They both worked as health-care consultants while raising Monchi, Noris, and Jorge. Being the youngest of the three siblings, Luna was determined to be the first to realize his artistic dream. At the age of seven he was inspired by a virtuoso circus performance by a troop called Circolo. A few years later Luna discovered his love for performing arts when he started off as a DJ, and continued spinning in nightclubs and venues until he discovered his central passion, acting.

He is drawn to roles that require a physical challenge and is particularly adept at radically reinventing himself from role to role. Some of Luna's favorite theater roles have been Marat in The Promise, Felisardo in Los Melindres de Belisa, and Trissotin in Moliere's The Learned Ladies, in which he played full tilt the character's flamboyance. His roles have been far reaching, ranging from antagonist Iachimo in Cymbeline to the visionary Vlass in Summer folk. He trained at the Royal Academy of Dramatic Art in London. Other roles have included Romeo in Romeo and Juliet, Cassius in Julius Caesar and Trinculo in The Tempest. In film he has played characters that demand a full emotional engagement. Recently Luna played one of the four leads in John D. Harkrider's All the Beautiful Things, a role he developed with the director. He can also be seen in a national commercial for Radio Shack. He is multilingual, fluent in Portuguese, and native in both English and Spanish. He is also a photographer and a guitar player.