SI Swimsuit is the fantasy in the middle of the winter. But in 2017 the idea of beauty is shifting. Featuring gold medalists and a shocking return, "The Making of SI Swimsuit 2017 celebrates how beauty comes in all types of different packages.

The Making of SI Swimsuit 2017

In the 1960s, Jule Campbell shattered glass ceilings, transforming a struggling sports magazine into a media empire: the Sports Illustrated Swimsuit Issue. The documentary chronicles Jule's 32-year reign, where she championed intelligence and empowered supermodels like Tyra Banks, Christie Brinkley, and Elle Macpherson. Weaving together her journey with feminism's evolution, the film explores the changing gaze on beauty, from objectification to body positivity. Through stunning visuals and intimate interviews with a wise, nonagenarian Campbell, we witness a legacy that continues to inspire.